Prime Pacific Health Innovations is a medical device
and supply company. I did a complete overhaul of
their corporate identity, including a style guide with
colours, fonts and alternate logos.
For three years I did all graphic design work for
Prime Pacific, including manuals, magazine ads,
email marketing, trade show signage and videos
for instructional and marketing uses.
In January of 2006 I collaborated on the
redesign of ion, a glossy nation-wide
fashion, art and music magazine. The
only remaining elements from ion’s
previous incarnation were the logo,
which we simplified, and the square
format. We introduced a more legible
condensed font and created a grid
system to allow flexibility while
retaining a consistent, organized
look throughout.